at arc, you'll work with a team of smart marketers and gain global marketing insights, as we share our capabilities across 37 offices in 31 countries. and talk about our marquis list of clients! we partner with diageo, disney, kellogg, mcdonald's, procter & gamble, purina, visa, whirlpool, and the list goes on... we're also part of paris-based publicis groupe, the world's fourth-largest marketing and communications company.



as a member of the arc worldwide team, you'll have the opportunity to make an impact on a wide array of marketing practice areas, share ideas with some of the best minds in the business, and meet creative and professional challenges. are you ready?



database analyst (tools & technology) job in arc database marketing

do you believe in one-to-one customer communication as part of a cohesive marketing effort that spans all contact points? arc database marketing is part of a premier integrated marketing team that moves beyond the theory to successful implementation.

what is arc database marketing?

arc database marketing works in partnership with clients as well as other agency counterparts (e.g., account management, planning, creative, production) to seamlessly integrate one-to-one marketing communication into all aspects of the marketing plan. our role is to effectively harness the vast information already on-hand in client customer files and databases to shape and deliver individualized customer communication. vital to our efforts is the compilation and assessment of results that impact future communications.

our team of database marketing professionals is organized into six service areas: strategy & planning, contact management, marketing operations, modeling & segmentation & analysis, technical consulting, compliance. some of us are specialists in one area, while others have a more broad perspective. together, we help our clients bring together their marketing, technology, analytic, and customer care resources to deliver on the promise of one to one marketing, using our own resources when necessary to get the job done.

who would be a great addition to the arc database marketing team?

database marketing professionals (and those that aspire to be) who believe that great ideas are nothing without great execution and great follow-up. leaders who individually contribute and effectively collaborate with others. analysts who are inquisitive, detail-oriented and early adopters of tools and technology. self-starters who obsess about client business, constantly challenging themselves to put new ideas on the table ? ideas that build business.



job description

an analyst in tools and technology is charged with helping to keep client and agency tools and technology on the "cutting edge." towards this end, the analyst may be involved in any number of projects such as:

migration of a consumer information database to a third party vendor

identification and installation of a team collaboration tool to enhance productivity and communication

development and implementation of a campaign management tool user training program

creation of a centralized repository of client consumer information

production support for an active marketing database

development of new functionality for an active marketing database





specific responsibilities of an analyst in tools and technology working on one of these project teams may include some, if not all, of the following:

selection of third party vendor via formal rfi / rfp process

creation of project workplan

definition of business requirements

system design review and approval

system testing and approval

beta testing plan development & implementation

business process definition

system user training curriculum development, materials development & implementation



requirements:

bachelor's degree or higher

three to five years' experience in a related field (e.g., systems consulting, i/t)

ability to work effectively and efficiently as part of a team

proficiency in working with excel, powerpoint, word, and microsoft access

knowledge of campaign management tools such as protagona, topdog and unica is a plus

knowledge of query and reporting tools such as cognos, brio and sql is a plus

To Apply to this job go to http://www.GadBall.com or click here